caroline knight - freelance copywriting portfolio
I am a native English writer with a broad skill set and a wealth of experience. I have been a freelance copywriter for more than 10 years, with demonstrable success and consistent 5-star reviews throughout the course of my writing career. I apply strong initiative and creative flair to deliver professional, engaging and compelling content. I tailor it to meet clients’ unique requirements and am careful to relay well researched, key information in a brand-appropriate style.
I'm driven, organised and dedicated to providing quality, polished and grammatically correct work, which is always delivered on time and without errors. I have created content for a wide range of industries as I write with ease on most topics, but I specialise in:
Skincare and bodycare (production, ingredients, brand management and marketing)
Health and wellness (natural health, meditation, diet, fitness, yoga and beauty)
Consciousness, metaphysics, psychology and related topics
I am well-versed in digital marketing and I am happy to do the research required to write for niche markets.
what I can help with
Blogs/articles (with focus on SEO)
Website copy
Newsletter content/email marketing/press releases
Ghostwriting/creative writing
Social media content
Canva/Adobe branding and infographics
Editing/proofreading
Ebooks
Squarespace web design
Wordpress and Shopify design editing
Feel free to get in touch to discuss your business and content requirements.
REVIEWS & References
I was on Upwork’s platform for 10 years as a top rated writer with 100% job success score. I am currently not using the platform, since I took a break and spent the last 2 years employed in brand and project management. You can see my Upwork copywriting reviews in the below gallery, and I am happy to request references from previous clients or agencies if required.
I have a library of hundreds of blogs and articles written for clients across specific niches and industries. Feel free to request examples of these and other forms of copy listed above. I have worked for several agencies and ghostwritten a lot of content that I did not personally publish, so I can provide either a link to the published content or an original Word document when links are unavailable.
EXAMPLES OF PUBLISHED ARTICLES
Below is a selection of published articles across different niches, many with a focus on SEO:
Saudi Arabia Update: KSA Infrastructure Boom Means Big Business for Investors: For Transatlantic Law International
Symptoms of Perimenopause: What to Look Out For For VuvaTech
Solid Perfume: Is it Really Better Than Spray Perfume? For Lavandi Body & Nature
The Immune System in Your Gut: What You Should Know About Gut Health For Oxford Biolabs
Lemon Aid: The Surprising Health Benefits You Should Know About For MediMush
Reincarnation in Native American Spiritual Beliefs For UniGuide
What is a Customer Journey Map and Why Do You Need One? For ACT!
Roofing Articles - All Articles For Saxon Roofing
Negative Thinking is Not Your Friend For Oxford Biolabs
Henna Articles - All articles For Henna City
The Solar Plexus Chakra: Reunite With Your Personal Power For Bliss Flow Yoga
How to Keep Your Avocado Plant Alive For Avoseedo
5 Ways to Deal With Stress and Anxiety For Neurogum
6 Stoic Principles Every Entrepreneur Must Embrace For Tycoon Story
How Hair Changes With Age and What You Can Do For New Image Hair Extensions
Mindfulness Meditations for Good Mood App For GoodMood4U.com
examples of WEBSITES I built
I built the below sites in Squarespace, including aspects of design and all copy:
examples of social media content
Lavandi Instagram Account All posts at Lavandi Body & Nature
Facebook post: Henna Art For Henna City
Instagram Post: Self-Honesty For Spirit Jungle
Instagram Post: No Needle Lip Filler For LiShic Beauty
Instagram Post: Lash Extensions For LiShic Beauty
examples of newsletters
The following are examples of business-to-business and business-to-customer email marketing:
B2C: Henna City - Will you turn your creative hobby into a rewarding career?
B2B: Lavandi: Giving up the bottle - Our insights (and freebies) may help....
B2C: Henna City: 6 steps to awesome body artistry with henna & jagua
B2C: Lavandi: We have a winner! Plus more winning opportunities inside
enquire about my services
If you are interested in working with me, please get in touch to discuss your requirements.